The number one dating website

This week marks the biggest online dating week of the year (combined with the biggest divorce week of the year).

Whether it’s a failed relationship or the urge for a new beginning that has propelled you into the dating wilderness, online dating almost certainly has someone waiting for you. Match group now owns Tinder, Plenty Of Fish, Ok Cupid and, of course, Match, making it the biggest player in the online and app dating industry.

There’s currently a 7-day free trial to communicate with matches for free until 1 January.

It’s a softly, softly approach – excellent for those new to internet dating or nervous about entering the melee, or using a fast-food dating app like Tinder.

Dedicated to verified college students and alumni (via education database). Alumni cannot initiate or respond to contact or post status updates.

Members only see intersection of what they are looking for and what other members are looking for. Free messaging and status posting for undergraduates (5 messages/day limit).

The price and process mean only the dedicated remain – but equally, can lead to people dropping out mid-process.

But size isn’t everything – as anyone who has just wrapped up a three-hour swiping session on Tinder will attest.

Pros: Free to join and to have limited contact with members.

You can connect with Facebook so getting started is much quicker than with other sites.

There are no compatibility filters, so once you’ve filtered by the basics, there’s no way of narrowing it down.

However, perhaps controversially, arguably this is more of a pro than a con – as the saying goes, opposites attract!